Photo: Sara Pilipović (garnitura Jumis)The Belgrade Furniture Fair, which took place for the 58th time from November 8 to November 13 under the Belgrade Fair's domes, after a two-year hiatus due to the pandemic, proved that we were eagerly awaiting the biggest event that brings together the best of the current offer of furniture from domestic and foreign manufacturers. Thousands of visitors had the opportunity to take a close look at numerous premieres, follow new trends in furniture design for the home or office space, and purchase desired products at significant fair discounts. At the same time, as an international gathering and communication platform, this year's Furniture Fair in Belgrade gathered and networked a large number of business people, manufacturers, professional buyers and distributors, architects, and designers from the region and all over Europe and the world.
Natuzzi / Photo: natuzzi.com
Oleandro Calligaris chair, Sofa Sofa / Photo: sofasofa.rs
Hard Stuff / Photo: Sara Pilipović
An exhibition of young designers was also held as part of the fair, where visitors had the opportunity to view the works of young and promising authors, faculties, and schools. A popular side program of the event was Design Talks, which brought together all participants in the furniture industry for five days. This program, through a discussion with designers, architects, creative creators, and leading people from the domains of design, art, and culture, as well as from the economy, industry, and production sectors and the public and educational sectors, focused on the role and power that design can and should have in society.
Jumis / Photo: sajamnamestaja.rs
Forest / Photo: Sara Pilipović
Simpo / Photo: simpo.rs
Nunc / Photo: Sara Pilipović
More than 180 exhibitors from 20 countries participated in this year's Furniture Fair in Belgrade. In addition to numerous exhibitors from Serbia and the region – Bosnia and Herzegovina, Croatia, Slovenia, and North Macedonia, we also had the opportunity to see a great range of brands from Italy, Germany, Turkey, Poland, Romania, Iraq, Angola, etc.
Moku / Photo: mokuartisan.com
Calligaris, Sosa Sofa / Photo: sofasofa.rs
Calia Italia, Sofa Sofa / Photo: caliaitalia.com
The exceptional program of domestic exhibitors included numerous brands, such as Simpo (Vranje), Matis (Ivanjica), Sofa Sofa (a concept store from Belgrade), which performed with the Italian brand Calia Italia, Rica Furniture (with the Milly brand), and Hard Stuff, while the Bullet Furniture brand made its first appearance and showcased handcrafted pieces of furniture with a unique design.
Matis / Photo: matis.rs
Simpo / Photo: Sara Pilipović
Among the foreign participants who premiered at the fair are Moku Artisan Furniture (BiH) and Studijo Wallart (Croatia), while the quality of the Belgrade Furniture Fair was confirmed by the traditional participation of the companies Natuzzi (Italy), Nunc (Croatia), Tetri Mobilya and Vukka Home (Turkey), Mebel Jumis Design and Almero (North Macedonia), and Moj San (BiH).
Nowy Styl / Photo: Sara Pilipović
Participants who stood out for their offers included the Polish manufacturer Nowy Styl, with many years of experience in furnishing office spaces all over the world; Pianno from Turkey; Forest from Serbia; and Zavar Design from North Macedonia, which manufactures stainless steel radiators and functional products that combine the latest design and technology trends, giving metal a new dimension and beauty.
Nunc / Photo: sajamnamestaja.rs
At the 58th International Fair of Furniture, Equipment, and Interior Decoration, the jury decided to award the "Zlatni ključ" and "Sajamski ključ" to manufacturers, exhibitors, and individuals in several categories.
Zavar Design / Photo: sajamnamestaja.rs
The "Zlatni ključ" award, in the Residential furniture category, was awarded to the manufacturer Nunc for the "Studio Love" product. "Zlatni ključ", in the category Furniture for fitting out buildings, was awarded to the manufacturer Moku for the product "Marina dining chair," designed by Lidija Petričević. In the category Contribution to the development of design, "Zlatni ključ" was awarded to the manufacturer Zavar Design for the product "Corner radiator Flexus," designed by Zoran Jedrejčić. "Zlatni ključ" in the Best young designer category was awarded to FILUM – work station for the project "Work exhibition station" by Katarina Lončarević, Jelena Ruvidić, Natalija Bogdanović and Bojana Pašajlić with students. "Zlatni ključ" in the Interior design category was awarded to the manufacturer Belgrader for the product "Sto Shishmish" by Luka Stambolić. In the category Innovative types of furniture, "Zlatni ključ" was awarded to the manufacturer Simpo for the product "Sofa Adel".
Pianno / Photo: Sara Pilipović
The "Sajamski ključ" awards were given to: Matis Group, Ivanjica, for the assortment of the exhibition program, Jumis Luxury, Kočani, for the complete promotion of the production program, and Digitel, Čačak, for innovative solutions in the furniture industry.
By: Ana Kralj
Photos: Sara Pilipović for gradnja.rs / Belgrade Furniture Fair
